Connecting smart givers to high impact nonprofits

Communicate impact correctly.

Calculate the cost-effectiveness of a nonprofit program with a free and simple tool.

Published reports are posted to Charity Navigator.

Impact Report
$40 increases the future earnings of an adolescent girl by $200.
Impact of the Empowerment and Livelihoods for Adolescents program:
In girls-only safe spaces, or Empowerment and Livelihoods for Adolescents (ELA) Clubs...

Impact Reporting

ImpactMatters connects smart givers to high impact nonprofits, helping both do more good. Here's how it works: Nonprofits go through a free, guided process to quantify their impact. During the process, we ask for data in a highly structured format and run the data through algorithms that follow the best social science principles. The end result is an impact estimate that quantifies philanthropic success.

Finally, we share those estimates with Charity Navigator, providing donors with information about how to maximize their impact.



Cost-effectiveness estimates using only existing data

Programs with outcomes data are eligible. You do not need to have conducted a formal evaluation, such as a randomized controlled trial.



One on One

A member of our team will coach you through the process. We will help identify the right outcome, guide data gathering and perform the analysis.


Built for accuracy

Nonprofits start with data of varying quality. Our platform is intended to make the most of data that exists — while helping nonprofits identify where to improve. We work with nonprofits to correctly enter information and guide them through decisions. Data is fed through algorithms based on modern social science principles. The final product — an impact report — includes the methodology used to create the report, how the data was collected and, all important, how the nonprofit estimated what would have happened without the program (the counterfactual).


Get started

One of our analysts will guide you step-by-step. We estimate it takes about two hours and its free. You’ll leave with a report quantifying your impact, featured on your Charity Navigator profile.